Presentation Summary

BIOPESTICIDES: From Disillusionment to Integrated Crop Management - A Large Company Perspective

Michael D. Broadhurst, International R&D Sector Leader, Insect Control & North American Technical Lead, Zeneca Ag Products, 1200 So. 47th Street, Richmond, CA 94804

Like several other companies with large crop protection businesses, Zeneca initiated research during the late 1980’s to investigate the potential of biopesticides to complement and extend our product range. The key drivers were:

Areas outside insect control, for instance a potential biofungicide for soilborne disease control, were also investigated, but I will limit my comments to insect control where I can speak more expertly to the business drivers.

Attention of Zeneca’s R&D was quickly drawn to the potential of baculoviruses for insect control, mostly due to research in the academic community and government organizations such as the USDA. Nevertheless, several weaknesses were readily apparent in the wild type viruses. These included:

There are no doubt balancing advantages to biopesticides as well, such as substantially reduced costs associated with registration to bring these control methods to market.

Considerable R&D resource was expended by Zeneca during the early-mid 1990’s in developing a capability to genetically modify baculoviruses to improve performance. A number of collaborations with universities and other organizations were developed to foster this effort. Working together with outside organizations was necessitated by our R&D Strategy which recognized core internal competencies, e.g. field biology, and suggested a collaborative approach to acquiring technology or capability outside of those areas of internal strength, until which time a clear need to develop an internal competence was obvious.

A number of streams of technology and capability development needed to come together to provide and advance a genetically modified baculovirus with the potential to meet our business targets (vide infra):

In parallel, an understanding of how such products would be marketed and a preliminary model for what level of sales would be required to justify development costs were essential to be able to evaluate the profile of any possible products which emerged from this effort.

To model sales of a genetically modified baculovirus, the following assumptions were made:

With these assumptions, a NPV model suggested that a genetically modified virus would need to achieve sales of $40m in order to justify and R&D expenditure of $15m.

This research effort was terminated when it became apparent that genetically modified viruses were not likely to be capable of fully meeting Zeneca’s business objectives. This is clearly the key weakness of biopesticides for large crop protection businesses. The most obvious drawbacks to baculoviruses were the lack of spectrum, a consequent small market value judged insufficient to justify development costs, and the substantial R&D effort required to bring them to market, particularly in the development of in vitro production technology. Although a number of feasible means to broaden virus spectrum were identified, the rather large R&D investments required to pursue these compelled Zeneca to make the decision that alternative feasible new insect control technologies were preferred R&D investments. This reasoning applies equally, if not more so, to wild-type viruses, decreasing their commercial attractiveness for a large company.

Nevertheless, there is no doubt the future will witness a better balance of chemical, biotechnological and biological control based products for the control of insects. It is also clear that achieving this balance will be facilitated by superior monitoring and information techniques which will allow these products to be selectively and precisely brought to bear to fight pest infestations in an optimal way and to preserve the useful life of individual products. It is therefore timely to consider alternative paradigms for commercializing biological control agents to enable biopesticides to become a practical part of the requisite new control strategies.

There, however, remain many issues which must be grappled with and solved before sufficient balance is achieved between the efficacy the growers are happy with and an practical ability to make biopesticides available to these growers. Some of these have been alluded to in this paper. Although a needed first step, this workshop is only one piece of the puzzle.

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